You can think of a project in Social Studio as the sum of all of the elements you need to create a great video post. In our context, a great video post includes: a background video, a soundtrack and the motion graphics and text overlays that, when combined, perfectly deliver your message.
You can create projects in Social Studio by uploading or selecting a video you like and adding text and music, or by choosing one of our curated projects and editing it for your purposes.
Once you create or open a project, you have the option to change the background video and the soundtrack, edit graphics and text styles, colors, and copy.
You can also move graphic elements/change layouts and change the aspect ratio of any project you are editing. For a comprehensive guide to editing, check out our "Quick Start" guide.